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Hennepin County Design System


Icons can help communicate ideas and information quickly and effectively. They cut across language barriers. Avoid using icons to represent complex ideas or as a substitute for complex ideas. Instead use them to help stress meaning and give purposeful visual cues.

Consistent use of iconography is a simple way to reaffirm our brand. It adds another dimension of relatability to our design aesthetic.


  • Use icons to support the content.
  • Use simple, recognizable icons.
  • Use friendly, rounded shapes with large amounts of solid space for color.
  • Limit the use of brand accent colors to one on a single page for design simplicity.
  • Use appropriate color cues for functional icons (like the color green for success). For detail about use of color, visit Colors.
  • Use the brand guidelines. Visit Brand foundations.